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Client Introduction
Stellent is the leading global provider of content/knowledge management software solutions. Stellent also is a market leader in providing content conversion and delivery technology for mobile devices.

Project Category
Interactive CD-ROM, Sales, Project Archiving.

Delivery Platform
CD-ROM

Further Details
info@digitalmarmalade.co.uk

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Project Introduction
Stellent commissioned Digital Marmalade to produce a CD-ROM showcasing its unique content management software. This was to be done using existing materials which had previously been deployed during road show on-stage presentations, along with videos of these presentations. Our brief: Allow our sales team to be everywhere, all of the time.

Project Build
Our approach was to build an interactive system which would display both a video of the speaker and the corresponding visuals of the presentation. This allowed the user to get a real perspective on what the speaker was trying to say. A key element of this project is the ability to skip to chapters in each presentation, meaning that the user could ‘jump’ to any point of the video by using clickable thumbnails of the slides making this a really dynamic way of delivering the presentations.

In addition, it was important that the text on the disk was relevant and up-to-date. The architecture/functionality of the CD-ROM allowed for dynamic text updates. Which effectively means text from notepad files are automatically imported into the application when it is opened. This allows Stellent to easily change/update information with no production skills, thus extending the shelf-life of the product indefinitely. This method also allows for content to be translated into different languages without further costs.

To fully understand the benefits of this disk one needs to see it in action, please drop us a line and we will be happy to demo it to you in person, or pop a copy in the post for your attention.

The net result of our efforts was that Stellent were so pleased they commissioned us to create an online version of the presentation.

“The one thing I can really say about the team at DM is that they have offered us the best and honest advice. They could easily have made sure they made continued revenue out of this project but helped us turn around a CD that could be easily adapted or changed and localized into other languages without expensive costs for future changes.”

Simon Shah,
Marketing Director, EMEA, Stellent

   
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