2007 - League Managers
Auto Mailout System Added

Part of the League Managers Association’s strategy is to make itself more high profile and less reactive. In line with this, we have provided it with the technology that it needs to automatically email its public statements. These statements, known as ‘View From The Top’, are now sent out to registered members, LMA members and the press through an automated process. This means that the LMA can upload a new statement when it pleases, and be sure that it will get to the audience that it is intended for quickly and without misinterpretation.

This functionality allows the LMA to give its formal response to news stories far more effectively – this is an important thing for the LMA, whose comments on stories relating to, for example, changes in goal line technology and sackings, are valued by both the press, general public and the industry. This also allows the LMA to communicate with its members more effectively as well as being more equipped to promote any commercial relationships with the site’s users.

Read more in our League Managers Web Design Case Study