Today we went live with Fusion's latest campaign site, new and improved for January - Find Your Fusion.
Using the hook, 'What Are You Waiting For', the site is built on the foundations of the Autumn campaign, Feel Alive, and showcases Fusion's wide array of activities and classes across their numerous centres, encouraging customers to sign up for a free 2 day pass.
The site is simple but bold, with striking images that show the variety of what customers can expect if they take advantage of the free pass. As well as being able to find out what's on, customers can take the Find Your Fusion survey to make them think about why they want to exercise in January, what they would like to do, and what may prevent them from doing it. Plus, by filling in the survey, they can win a Fusion experience!
'Find Your Fusion' is one of many campaign and microsites we have done for Fusion Lifestyle in this very busy year, and a great one to end on. Next year, we pick up more work for them, with some very exciting things ahead. We're so pleased that our relationship with Fusion has grown so much in the last 12 months and really enjoy working with them! Long may it continue.
Have a look at the site here: http://www.findyourfusion.com/