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 ![Increasing booking conversion rates](https://www.digitalmarmalade.co.uk/build/images/monarch-airlines-6.dcc8cca8.webp)

**Client:** Monarch Airlines

Increasing booking conversion rates
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An improved user experience, messaging and design helped increase both booking conversions and the up-sells of optional travel extras. Revenue throughout the year rose 14%, with increases of 20% in ancillary sales.

- [B2C](?tag=B2C)
- [Ecommerce](?tag=Ecommerce)
- [Multi-language](?tag=Multi-language)

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