Digital Marmalade Complete The New Barker Gillette Website
Mon 26 Jul 2004
Less than two months after we received the project brief, the new Barker Gillette website has gone live. Barker Gillette is a prestigious commercial and business crime law practice, based in the West End of London. Its interesting case history and diverse range of partners sets it apart from other law firms, and we wanted to reflect this in its new website. We took the view that the site didn’t need to be stuffy and corporate as this didn't really reflect the team at Barker Gillette.
Using a law firm can be an intimidating experience, so we wanted to highlight the friendly approach that Barker Gillette takes to its clients. We created an 'Alter Ego' section of the site within the ‘Meet the Team’ area, which includes personal views and photos of the staff, as well as a short film of the senior partners introducing themselves and explaining their services. If you have a look at each of these, you will see the wide range of personalities that you're most likely to deal with on a day to day basis, and get a bit of a feeling for who the staff are as people. We didn’t forget the more serious bit - the site features full explanations of the firm's services and contact details, and provides web published news, white papers and legal advice. We commissioned photographs of the team and scattered them throughout the site to further personalise the user experience, and reflect the company’s friendly face.
The new website will really help to raise the firm's profile on the web. Most importantly, it accurately reflects the company’s ethos and positions them as a friendly, experienced, professional, and unique law firm.