First Aviation is a leading air broker and wholesaler offering clients capacity on an extensive range of quality airlines.
Digital Marmalade were approached to design their new website so that it properly reflected their business - it had to be clean, modern and professional making use of high quality aircraft photography.
The main goal of the new website was to increase their conversions, getting people to contact them. To help achieve this, a clear call to action had to be omni-present so not only is their phone number and a 'Make and enquiry' button present at the top of every screen, there is also a call back request form at the bottom of their information pages to encourage people to get in touch after reading about their area of interest.
The new site is easy to navigate, information is presented clearly and it is also fully responsive so the information is as accessible and well presented on mobile as on a desktop.
First Aviation can control the content of the site through Marmalade Suite, from text content to the large image banners on the homepage, through to the SEO meta tags of each page.