UX & Web Design

Event Rider Masters New Website Goes Live

ERM website goes live

Another great week this week as we see the launch of the brand new website for Event Rider Masters.

The Event Rider Masters is a new concept created by senior figures within the eventing world – one that is looking to develop a sport that is both appealing to TV whilst attracting new audiences and sponsors to the sport. ERM are looking to revolutionise the world of eventing – much the same was as 20/20 refreshed cricket.

The client needed a site that would establish credibility and attract the right kind of sponsor – Rolex as a specific example - so DM created an elegant, sophisticated site which looks great on any device and helps develop the sport. 

With member-only areas, data capture direct into 3rd party system – this case Mail Chimp – the site is hitting all its marks. 

With the first event now under their belt – the site has already attracted commercial interest as well as being a hit with the public from around the world. Over the first event, the site recorded over 40,000 sessions – proof that the demand is there and a minor miracle considering the site was only launched 5 days before the event. 

We’re really pleased with the site, and how well it is performing so far. Our client is equally chuffed, giving us really positive feedback.

A massive thank you for getting the website live and looking like it does. Just a fantastic job. A great service from the Digital Marmalade team.
Diane Brunsden, Event Rider Masters
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