Another great week this week as we see the launch of the brand new website for Event Rider Masters.
The Event Rider Masters is a new concept created by senior figures within the eventing world – one that is looking to develop a sport that is both appealing to TV whilst attracting new audiences and sponsors to the sport. ERM are looking to revolutionise the world of eventing – much the same was as 20/20 refreshed cricket.
The client needed a site that would establish credibility and attract the right kind of sponsor – Rolex as a specific example - so DM created an elegant, sophisticated site which looks great on any device and helps develop the sport.
With member-only areas, data capture direct into 3rd party system – this case Mail Chimp – the site is hitting all its marks.
With the first event now under their belt – the site has already attracted commercial interest as well as being a hit with the public from around the world. Over the first event, the site recorded over 40,000 sessions – proof that the demand is there and a minor miracle considering the site was only launched 5 days before the event.
We’re really pleased with the site, and how well it is performing so far. Our client is equally chuffed, giving us really positive feedback.